Saturday, February 28, 2009

Networking the Smart Way: How Coaches Can Find More Leads with Less Work

Instead of going to your next networking event to look for leads for yourself, try something that often increases the growth rate of your coaching client list.

Use your next few networking events to look for referrals for other people. It will come back to you, believe me. Be on the lookout for people (more than one, if possible) you can refer to others you have met who need referrals and vice versa. Then go to your next networking function and look for one more referral for this same person. Business people often remember the courtesy and remember you well, particularly if you send them more than one referral. Once you are home, email that lucky person and let them know that you have a referral for them. Make the introduction and then follow up with both sides (with a gentle touch) to see if the referral closed.

Believe me both people or rather, all three people will more than likely remember you when they run into folks they know who could possibly use your coaching services.

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